Surfaces · Search + feeds grounding

How Gemini reads your catalog

Gemini grounds shopping answers in Google Search and product feeds — the same signals that have long powered Shopping, now read by the assistant. Category and attribute discipline decide who surfaces.

What it ranks on

• A clean product feed and/or complete on-page structured data.
• Correct Google product category and rich, normalized attributes.
• Identifiers that match the item to the catalog Google already knows.
• Availability and price that are current and machine-readable.

What breaks

• No feed and no structured data — the item is invisible to feed-based answers.
• Miscategorized or attribute-poor products that can't be filtered.
• Stale or missing availability, which suppresses recommendation.